Who'sThat
Neighbourhood apps for London pet life
We build useful community products that help people find trusted local places and talk to them in the same breath. Our flagship is London Pets.
Who'sThat team
App builders with a soft spot for local life
Who'sThat is a small product team making social discovery tools that feel warm, clear, and a little playful. We ship under the Whosthat name on Google Play, and we write to partners as the London Pets team at Whosthat.
- Product Directory experiences, live neighbourhood chat, and business pages that feel close to home.
- Community Designed so owners can ask questions, get updates, and feel closer to the places they already trust.
- Stewardship A share of royalties from users and businesses goes to pet adoption services and a pet food bank.
Flagship app
London Pets
A playful Yellow Pages style directory for London pet life, with a live community chat room sitting next to each business page.
What owners do
- Browse the London directory by category.
- Open a business page for details and context.
- Join that company's neighbourhood chat room.
Who it is for
Built so pet owners looking for vets, groomers, walkers, day care, food and supplies, rescue and adoption, training, cafes, or photography can ask questions and stay close to places like yours.
For local businesses
Many London pet businesses are already in the directory. If you would like your listing shown as chat-ready, email [email protected] and we will set you up.
Impact and community
Royalties with a job to do
A share of royalties from users and businesses goes to pet adoption services and a pet food bank. The product should help neighbourhoods and the animals in them, not only the feed.
Friendly events on the roadmap:
- Competitions
- Beauty contests
- Running meets
- Photo awards
Contact
Talk to the Who'sThat team
Warm regards from the London Pets team at Whosthat. We read every partner note.